On November 15, 2016, at the Nerja Cultural Center, from 10:30 a.m. to 12:30 p.m., a workshop will be held to offer practical ideas to improve internet promotion and discover how to take advantage of market trends to boost the industry in search engines. This workshop is aimed at the business sector related to accommodation: hotels, hostels, tourist apartments and rural houses. Many rental companies and businesses already recognize the importance of advertising on well established websites that rank well on popular search engines and are therefore easily found by website visitors.
